If we aim to experience more effective sales and negotiation solutions, tailoring them to individual needs is not an option but the absolute key to success. We can assist in developing sales teams and colleagues where the leader believes in the uniqueness of each individual. Providing the key to harness these individual strengths results in a more successful (and balanced) team.

If the goal is to standardize people with different strengths, it might bring about short-term change, but in the long run, it becomes strained, creaks, or simply settles back without real growth.